World Fuel Rewards Participating Location

The World Fuel Rewards Rewards Program benefits its Participating Locations by increasing fuel sales, boosting customer loyalty, and ultimately improving your bottom line.

Inspire Sales and Boost Repeat Business

Thousands of World Fuel Rewards Rewards Program Members actively seek out Participating Locations in order to earn points for their aviation purchases. Participating Locations have the opportunity to award points to encourage customers to uplift greater fuel quantities and use more services on the ground. Points are the most economical way to gain increased sales and loyal customers.

Increase Your Reach

Points can be accumulated by flight departments at the corporate level, or members can earn points on the individual level making World Fuel attractive to a variety of aviation operators. Because membership is open to any flight department, pilot, scheduler & dispatcher or crew member in business & general aviation, our Participating Locations gain access to all key individuals making FBO and vendor selections globally.

You Need an Advantage in the Ultra-Competitive Aviation Industry.

When members visit your area, World Fuel points are the best way to stand out from the competition and drive traffic to your business. Offering bonus points is a great tool to upsell, retain margin and keep customers happy.

Your Simple, Cost-Effective Promotional Tool

The World Fuel Rewards Program is simple to initiate, manage and promote. There are no enrollment fees, administrative charges and points are a minimal cost.  A complimentary welcome kit with supporting marketing materials and promotional items is provided . Participating Locations have complete control over awarding points, bonus offers and promotions through our easy-to-use online dashboard.

We Help You Promote Your Program

Participating Locations benefit from top-notch marketing support!

Email Blasts

Email Blasts specifically designed for your customers and events.

Printed Collateral

Sales materials and branded items provided to help you promote World Fuel at your location.


Showcase your bonus offers or select to automatically match WFS points from the convenient online dashboard.

Digital Marketing

Feature on our website, email blast and trade publications.

What's the Impact?

An in-depth study by the Incentive Research Foundation found that incentive programs contributed to an incremental revenue increase of 12%. The same study found that selling, general and administrative expenses decreased by 5%. The return on investment for incentive programs can be significant. Take advantage of World Fuel Rewards at your location.

Why Enroll in World Fuel?

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